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Highbeam gets aged units seen.
Vehicle-level inventory ads on Google and Meta that put ad dollars behind the cars that need them. Built from your IMS feed, with a cost-per-click guarantee.
Platforms spend where clicks come easiest.
Google and Meta put your budget behind the units that would sell anyway. Aged inventory gets starved, and the usual fix is a price cut.
of price cuts bought no extra shopper attention. Get the unit seen before you cut it.
Leadbox dealer research, one store replicated across 10 more, 2026.
How Highbeam works.
Keep scrolling. Your campaigns build the store; Highbeam pushes specific vehicles.
- It flags the units that need help.
VIN Saver flags units older than the age you set. Jumpstart flags the ones getting the fewest vehicle page views. It checks twice a day.
- It builds an ad for each one.
That unit's photos, price and details, straight from your feed.
- It runs on Google and Meta.
Spend goes to the vehicle, down to the VIN, not to the store in general.
- It reports by vehicle.
See which units got seen and clicked, and how long they took to sell.
Right inside your IMS.
Highbeam is an add-on to the Leadbox IMS. Its flags sit on the vehicle in your inventory list and on the vehicle page, so your team sees which units are being pushed and why.
What we've seen.
Advertising tends to go to units that were already likely to sell, so these are directional, not controlled results. We'd rather tell you that up front.
sooner. Aged units, 60 days and older, backed by Highbeam left the lot roughly three to four weeks sooner.
price cuts per unit before day 60. Advertised new units took fewer price cuts.
Leadbox dealer research, 236 advertised units across Leadbox stores, 2025 to 2026. Get the full research
Since starting with us.
Change in average days to sell at four stores after they started with Leadbox. Each began our full advertising program in the same month, so this is the whole program at work.
What are aged units costing you?
Put in your own numbers. Nothing here is a Leadbox claim; it's your inventory and your holding cost, multiplied out.
A cost-per-click guarantee.
Highbeam comes with a cost-per-click guarantee, and our measured cost per click has come in under it. You know what a click will cost before you start.
Which vehicles does Highbeam advertise?
The ones that need help, usually aged and slow-moving units. We set the rules with you and adjust them as your lot changes.
Does it replace my digital advertising?
No. Your campaigns build the store. Highbeam pushes specific vehicles. Many stores run both.
Let's look at your aged units together.
Book a growth review with a real person on our team. We'll pull your aged inventory before we talk and show you where Highbeam would start.